Tag: social media

5 Steps to Prevent Fragmented Social Media Marketing From Harming Your College’s Brand

Your school has its own unique brand. You have strict guidelines about your presence online and in print and all stakeholders must adhere to the same institutional style guide. It includes elements related to your brand such as colors, fonts, logos, and images. It even speaks to voice and visual style. You’ve got all the […]

Snapchat: It’s Time to Get Into the Game

Have you been listening? Here’s even more reason to get on board the Snapchat platform to grab the attention of prospects and turn them into students.

How Colleges Can Use Social Media to Attract Applicants

Your future students are on social media every day. Why aren’t you using it to its full potential to attract, enroll and graduate them??

What Facebook Reactions Mean for Your School

Reactions present your school with a new set of opportunities and challenges. Are you prepared? Read our early reaction to the latest update.

The 5 Traits You Need to Look for in a Great Community Manager

Learn more about the 5 traits you need to look for in a great community manager.

4 Open-Ended Questions to Help You Create Better Content

Content marketing drives traffic to your website, which can generate leads for your school. How can your school grab a slice out of the content marketing pie? Produce and push out quality blog content on a consistent basis. The biggest challenge? Keeping readers engaged.

Top 4 Paid Social Media Platforms

Capitalizing on top social media platforms can make a world of difference in your school’s marketing goals – if you know which serves what purpose.

What Facebook Reactions Mean for You

On October 8th, Facebook’s Founder and CEO, Mark Zuckerberg, announced its newest feature: Reactions.

Your Beginner’s Guide to Instagram Ads: 3 Ways to Start

As Instagram’s advertising kicks into high gear, the marketing potential for your school is huge.

6 Qualities of an Effective Community Manager

Do you know what traits to look for in an effective community manager? Here they are!